The 33rd Milano Unica edition has closed positively: 270 exhibiting companies (+29% compared to September 2020, 224 of which were Italian companies and 46 foreign ones) and 3100 visiting companies (+29% compared to September). Some foreign buyers came back to the fair trade.
“We have not come back to normality yet, but signals are surely promising” Alessandro Barberis Canonico, the President of Milano Unica, stated at the end of the 33rd edition. Encouraging signals resulted from the collections, rich in innovative textile proposals, starting from the Trend Area dedicated to the ‘Magnificent Passions’, where the contribution made by Filo through the sustainable yarns of FiloFlow project have been appreciated for the quality and the concreteness representing the centrality of an absolute excellent supply chain.
Signs of optimism have been evident also during the opening ceremony, far from rituals but really focused on discussing about the factual challenges of post-pandemic textile industry: sustainability, digitalisation, and higher flexibility, which should be managed through stronger collaboration and strategic cooperation among the companies belonging to the textile-apparel-fashion industry, also considering the needs for a more equitably distribution of the costs between upstream and downstream sectors.
Mr. Alessandro Barberis Canonico, MU President, highlighted that “the fair trade is the privileged place where the projects develop, and they become dialogue between companies and clients. Now more than ever, physical space and digital one run together for the creation of the new future of this sector, where it is necessary to invest with confidence, using also technology for giving an innovative impulse to creativity.”
Biella, July 14 2021