PRESS RELEASE
\nSuedwolle Group changes perspective by introducing ACTIVEYARN\u00ae, the company\u2019s first seasonless corporate collection: ACTIVEYARN\u00ae is composed by a selection of weaving, flat and circular knitting, hosiery, and technical yarns, with a dominance of advanced spinning technologies, wool blends and other natural, biodegradable and traceable fibres. It is a seasonless collection of yarns suitable for different occasions, that support everyone\u2019s attitude and style.
\nThis idea is expressed by the concept of \u201cGet active\u201d which is not just about using Suedwolle Group\u2019s products in sports applications, but about a new mindset, about changing perspective: By taking a fresh look at the company\u2019s wide offer, ACTIVEYARN\u00ae provides new opportunities and inspiration to explore Suedwolle Group\u2019s full potential in terms of technology, sustainability, and innovations.<\/p>\n
In the framework of the \u201cDialoghi di Confronto\u201d of the 61st edition of Filo, Roberto Circelli (Product Innovation Manager Europe S\u00fcdwolle Group) and Ludovico Rosazza (Area Sales Manager S\u00fcdwolle Group) will explain ACTIVEYARN\u00ae potential in the talk \u201cACTIVEYARN\u00ae \u2013 Get Active, change prospective and explore the full potential of wool.\u201d <\/p>\n
The appointment is at Allianz MiCo-Milan, Filo’s Networking Area<\/p>\n
Wednesday 28 February 2024, at 14.30am<\/p>\n
The ACTIVEYARN\u00ae range considers with a new point of view Suedwolle Group\u2019s collections for knitting, weaving and technical uses, creating new connections between them and offering a mosaic of new possibilities and versatile combinations.
\nThis theme of the collection and the new mindset is visualized by the concept of a \u201ckaleidoscope\u201d, symbol of the active change that moves Suedwolle Group\u2019s creativity. Everyone is asked to make new connections, to stay flexible and always adapt to new needs. Just like turning a kaleidoscope, where you encounter new shapes and facets when viewing things from a different angle. It\u2019s an endless and timeless source of inspiration, where customers can discover the richness of patterns, yarns, colours, stitches for so many applications.<\/p>\n
The yarns in ACTIVEYARN\u00ae collection embody the company\u2019s strategical six pillars of innovation \u2013 sustainability, circularity, traceability, design, performance and technology \u2013 that drive the entire process of design and production.<\/p>\n
The 61st edition of Filo takes place on 28 and 29 February 2024 at Allianz MiCo \u2013 Milano (via Gattamelata 5).<\/p>\n
Biella, February 2024<\/p>\n
Press&Communication Office
\nEA Team Elena Aravecchia
\nVia Muratori 55 \u2013 Milano
\nTel.: 3396473377 \u2013 3683087865
\ne-mail: press@filo.it<\/p>\n","protected":false},"excerpt":{"rendered":"
PRESS RELEASE Suedwolle Group changes perspective by introducing ACTIVEYARN\u00ae, the company\u2019s first seasonless corporate collection: ACTIVEYARN\u00ae is composed by a selection of weaving, flat and circular knitting, hosiery, and technical yarns, with a dominance of advanced spinning technologies, wool blends…<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[39],"tags":[],"post_series":[],"class_list":["post-45791","post","type-post","status-publish","format-standard","hentry","category-press-release","entry","no-media"],"acf":[],"yoast_head":"\n