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The 44th edition of Filo: a definitely positive outcome

The 44th edition of Filo, the International exhibition for yarns and fibres, closed today in a clearly positive climate: indeed, the well-proven successful fair recorded a further increase in the number of visitors, especially from out of Italy.

The positive figures of the 44th edition were confirmed by the visit to the fair in the second work day of Carlo Calenda, deputy minister for Economic Development. The deputy minister spent much of his time in Filo stands and in the Trend Area, expressing his appreciation for the yarn quality and the entrepreneurial spirit of Filo exhibitors. In particular, Calenda underlined the practical and effective “style” of Filo, and emphasized again the important role of the exhibition as a reference event for made in Italy weaving yarns at International level.

Paolo Monfermoso confirms “The 44th edition closed recording an excellent result. Our exhibitors – representing the top end of yarn producers – report the attendance of a considerable number of visitors which showed concrete interest in their collections. To us at Filo, this confirms the validity of our choice to focus on both Italian and foreign highly qualified visitors, in order to further strengthen our prime objective, to be a tangible business platform where the high quality offer – represented at Filo by exhibitors who propose excellence in yarns – meets a demand, which is as high in quality. The very same goals are pursued by a project, which we have been carrying out for many editions in collaboration with the Ice Agency aimed at inviting to the fair a delegation of buyers coming from countries of particular interest to the exhibiting companies. This is our way to support the companies to “think future”, as suggested by the theme of the 44th edition of Filo”.

The same concept was taken up by Marilena Bolli, president of Unione Industriale Biellese, at the Filo Happening round-table, held yesterday afternoon. “Think future” must be interpreted in a wider meaning. It was “thinking future” that textile companies have succeeded in strengthening their position despite the crisis. And in these recent years, “thinking future” has guided the businesses as well as institutions and trade associations towards a new approach, so long desired but not easy to achieve: to look beyond the individual interests and learn to work as a system. This is the only way to affirm the value of made in Italy on International markets to the benefit of the individual companies and of the country as a whole”.
An awareness shared by Silvio Albini, outgoing president of Milano Unica (and exhibitor at Filo), who hopes that “think future” may “help to overcome any form of parochialism and work together as a system, sharing an entrepreneurial and associative activity aimed in particular at encouraging small and medium-sized enterprises, which may benefit from an added value ensured by rules that support the sustainability and traceability of made in Italy products”.
Marinella Loddo (director of Milan Ice Agency) said she was honoured to assist the Italian businesses in asserting their creativity and ability for innovation on foreign markets”.
Claudio Marenzi (president of Sistema Moda Italia) underlined “the importance of personal relationships to build trust and confidence capable of going beyond the differences between districts and sectors: we must get free from the legacies of the past and learn to work together towards common and shared objectives, like for example the compulsory made in Italy label”.

A concrete example of system collaboration is the first edition of Filo Shanghai, to be held in the Asian city between 13 and 15 October at the National Exhibition and Convention Center, in a pavilion next to Milano Unica China.

The satisfaction with the wok done in this Filo edition of 30 September – 1 October 2015 is reflected in the words of the exhibitors.

Cesare Savio of Safil considers “this edition of Filo to be very positive with a constant attendance of both Italian and foreign customers. Noteworthy is the partly unexpected Japanese comeback. We felt particularly in line with the theme chosen for this edition of Filo: “think future” inspired by Leonardo is an approach that we at Safil fully share and is what we pursue with our daily work. As to the products, focus was on the high quality, formal and performance yarns of the Urban Active line.
Roberto Rimoldi of Filatura Luisa expresses his satisfaction: “The event has been a success with a good number of customers, mainly European and non-European foreigners. I’d like to underline the attendance of high quality buyers, 60% of Italians and 40% of foreigners. Our collection has been favourably welcomed, in particular the qualities in very fine wool and the patterned articles”.

Francesco Bianchetti of I cotoni di Albini takes a very positive view of Filo two days: “we have been visited both by already established and new customers, with a good Japanese attendance, quite unusual given the current situation. Although this is not our peak season, the demand was good and oriented to yarns made of different materials other than cotton-silk as was the case a few seasons ago”.

Nicoletta Meriglio of Botto Poala “we are satisfied with the performance of Filo two days: we met many buyers also from abroad. Great appreciation was shown for the research of fibres and natural aspects expressed in our products, interpreted in the newest way thanks to our innovative technologies. Our patented H2Dry treatment, which conveys garments comfort and performance, aroused lively interest and curiosity”.

Andrea Ongetta of Ongetta confirms “the good performance of this edition, also improved compared to March 2015. The buyers focused on cotton-silk and linen-silk blends with opaque looks. Interest was shown also in the resin treatments to fix salicin, with light reflection effects. Good trend also for shantung crepe”.

Vincenzo Caneparo of Davifil is satisfied “We received many visitors over the two-day fair. Filo confirms to be a fair with high quality standards. In particular, the buyers appreciated the natural yarns, confirming a well established trend and the ever-increasing attention to product quality and eco-sustainable productions”.

Mariarosa Dissegna of Marchi e Fildi underlines that “this edition we experienced a very lively atmosphere. The customers appreciated our innovative proposals, and showed interest also in our yarns addressing a higher-end segment of the market. On the other hand, our company bases its service on a constant product research as well as on a careful organization of technical and commercial structures in order to satisfy all customer’s needs”.

An overall positive view also comes from Angelo Della Porta of Pozzi Electa: “We recorded a participation of buyers, equally distributed over the two days. At Filo we are visited by many customers who are interested to discover our new proposals”.

Alberto Enoch of Servizi e Seta underlines “the positive result of the tow-day event: we have worked very well, counting on a good flow of visitors, especially of Italian customers. Our proposals are always highly appreciated, above all silks and linen blends”.

As usual, the 45th edition of Filo will be held at the Palazzo delle Stelline in Milan between 2 and 3 March 2016.

Biella, 1 October 2015

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