Zegna Baruffa Lane Borgosesia chooses the video format to express its concept of yarns for the summer: lightness on the skin and the feeling of well-being.
With the spring-summer 2022 collection Zegna Baruffa Lane Borgosesia relaunches a new point of view on wool, the most versatile and sustainable fibre on the planet. A range of yarns that includes crepe wool. collection.baruffa.com/a-seasonless-choice
It is a collection to watch and listen to: ten videos, ten music tracks to tell ten families of yarns and the feelings of a Mediterranean summer: Zegna Baruffa Lane Borgosesia has decided to present its new collection through suggestive images and an ad hoc soundtrack. The great manufacturing tradition of a great company thus meets a new sound to bring the customer into an exciting and inclusive experience, enjoyable anywhere.
Biella, March 24 2021