The fifth video made by Zegna Baruffa Lane Borgosesia to express the company’s concept of yarns for the summer is inspired to Light in Summertime – Wool & The Others because “… light is the signature of Summer”
“Light in Summertime – Wool & The Others” by Zegna Baruffa Lane Borgosesia is a family of “light”, shiny and refined yarns made of wool and other natural fibres.
The company’s spring-summer 2022 collection is a collection to watch and listen to: ten videos, ten music tracks to tell ten families of yarns and the feelings of a Mediterranean summer: Zegna Baruffa Lane Borgosesia has decided to present its new collection through suggestive images and an ad hoc soundtrack. The great manufacturing tradition of a great company thus meets a new sound to bring the customer into an exciting and inclusive experience, enjoyable anywhere.
Biella, May 19 2021