The prize of the International Woolmark Award becomes even richer. Starting from the 2017-2018 edition, a new award is introduced: the Innovation Award, to celebrate those outstanding textile companies that will support young stylists in developing innovative wool fabrics and yarns.
The Innovation Award wants to celebrate the more innovative and creative mills producing yarns and fabrics, mainly made of wool. In this way, it has been thought to encourage the finalists for the prize to experiment and to be even more daring while looking for new solutions. The winner designer will receive 100 thousand Australian dollars, while the mill supporting the winner in creating the innovative fabric or thread will receive an important image recognition with its own promotional campaign of The Woolmark Company worldwide.
Biella, 17 May 2017