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Filo at Milano Unica in the name of sustainability

Filo at Milano Unica in the name of sustainability

For the fifth time Filo is back to Milano Unica, the international trade show for high-end textiles and accessories, held from the 4th to the 6th of February 2020 at Rho Fiera Milano.

The area of Filo is an integrating part of the Trend Area of Milano Unica, that in the 2020 February edition will be totally dedicated to the aesthetics, desires and styles of the first completely technological generation: the Z generation, a “tribe” meeting and recognising itself on the web, looking there for confirmation and self-confidence. Within this context, through an exhibition which immediately attracts the attention of visitors, Filo provides the contribution of the spinning industry through trends and yarns launched during its 2019 September edition, the same that inspired fabrics’ collections now on show at Milano Unica. This time, however, there is an important innovation: a capsule reserved to the products of companies participating in FiloFlow, the sustainability project of Filo. This choice helps to make even more explicit the continuity between Filo and Milano Unica – that for some editions has been developing its own “green” project – and highlights the power of Italian textile supply chain, mainly based on the high quality of materials and products and on the sustainability of production processes.

Mr. Paolo Monfermoso, general manager of Filo, states: “The presence of Filo at Milano Unica has become a habit which is highly appreciated habit in the textile industry and it has given great results in terms of visibility of our exhibition. During this edition, we enrich our yarns’ proposal with the capsule of FiloFlow products. It is very clear that especially young consumers, as indeed the Z generation, are looking for sustainable products even when it comes to the way they dress. Filo, following its tradition for concreteness, aims at offering operators with some tools to enhance productions carried out according to environmentally and socially responsible criteria and processes: FiloFlow project has exactly this goal. And this is an approach shared together with Milano Unica. We indeed share the awareness that only putting the manufacture at the centre, it is possible to strive for the sustainability of production process which brings to real traceable and sustainable end products, both in relation to environmental and ethic profiles”.

The 53rd Filo edition is held on Thursday the 27th and on Friday the 28th of February 2020 at MiCo – Milano Convention Centre (via Gattamelata 5, Milan).

Biella February 4, 2020

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