
BIELLA WONDERLAND. WHERE CREATIVITY AND TECHNOLOGY MEET BEAUTY
“Biella Wonderland. Where creativity and technology meet beauty” is the initiative promoted by Unione Industriale Biellese, as Official Supporting Organization of ITMA 2023 and supported by Regione Piemonte trough the Integrated Supply Chain Project dedicated to the textile sector and implemented by Piemonte Agency.
The “Biella Wonderland” event will be held on Saturday 10 June at Palazzo Gromo Losa in Biella. Conceived and built by entrepreneurs and companies belonging to the Mechanics Section of UIB, who defined it as an “emotional break” during Itma 2023, it gives an opportunity in which to develop relationships, do business, get to know the industrial reality of Biella and experience a unique experience in a fascinating setting, to discover the excellence of the Biella area.
The guests will be accompanied by the professional community of the Biella textile machinery sector in an experiential journey, which ranges from local gastronomic specialties, to musical entertainment by the Perosi Academy, to installations curated by ITS TAM students, up to a suggestive “fairy-tale” themed fashion show.
Franco Oliaro, president of the UIB Mechanics Section, explains: “Our goal with Biella Wonderland is to consolidate the leading role that the Biella district plays in the international textile and textile machinery supply chain, aiming to open the doors of our territory to an excellent audience of insiders”.
Itma, the international textile and clothing technology fair, will be held in Milan from 8 to 14 June 2023.
Biella, March 22 2023