“The beauty of dreams is that in some places they come true”. And Biella is the place where the dream of fashion comes true thanks to its textile district with a complete value chain. The exclusive event “Biella Wonderland. Where creativity and technology meet beauty” was created with the aim of making known the excellence of the Biella textile and mechanical-textile district, and to make the international guests of Itma experience a “dream” evening. In this video, a first presentation of the initiative and its aims.

“Biella Wonderland. Where Creativity and Technology meet Beauty” is the initiative promoted by the Unione Industriale Biellese, as Official Supporting Organization of Itma 2023, and by the Piedmont Regional Government through the Integrated Supply Chain Project dedicated to the textile sector and created by the Piedmont Agency for Internationalization – Ceipiemonte.
The “Biella Wonderland” event will be held on Saturday 10 June at Palazzo Gromo Losa in Biella and has been conceived and built by entrepreneurs and companies belonging to the Mechanics Section of UIB, who have defined it as an “emotional break” during Itma 2023.

Biella, April 5 2023